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How My Chakchouka Came to Life
It started in a kitchen in Tunis — olive oil on the table, clay cups that didn’t match. My Chakchouka grew from that simplicity into a fair system connecting Tunisia’s craft, care, and rhythm with the world.

Safouane Ben Haj Ali
2 days ago2 min read


Choose Your Own Rhythm : The Art of Slow Shopping
Slow shopping is self-trust in motion. In Tunisia, buying has always followed conversation, not speed. My Chakchouka brings that rhythm online : calm, intentional, and free from pressure.

Aya Omrani
Oct 152 min read


How Fairness Became Our Design Principle
Fairness isn’t a slogan, it’s structure.
In Tunisia, craft has always carried its own balance: trust for trust, skill for respect.
At My Chakchouka, we rebuilt that rhythm for today: transparent pricing, no middlemen, and calm predictability for every maker.

Safouane Ben Haj Ali
Oct 152 min read


Dignity as Tunisia’s Greatest Export
Tunisia is known for olive oil, foutas, and harissa. But its greatest export is something less visible and more enduring: dignity. From the Jasmine Revolution to the crafts made by hand, Tunisia’s pattern has always been to export systems that protect worth. Every fouta, rug, or jar of harissa carries that same spirit of refusal and respect.

Safouane Ben Haj Ali
Oct 32 min read


Why Choosing Fair Systems Is Choosing Yourself
Choosing fair systems is not just about artisans, it’s about you. Every object reflects dignity, continuity, and the care you choose to live with.

Aya Omrani
Oct 22 min read


Ibn Khaldun and Fair Trade: How Tunisia Wrote the Rules
Centuries before “fair trade” became a label, Tunisia had already defined its logic. Ibn Khaldun, born in Tunis in 1332, wrote that no society can last if its system is unjust. His words still echo today — in every artisan paid directly, every object built to last, and every fair exchange that keeps Tunisia’s rhythm alive.

Safouane Ben Haj Ali
Oct 22 min read


The Meaning of a Souvenir: Why Origin Matters
A souvenir should carry memory, place, and the hand of its maker. In Tunisia, the mark of origin is what turns an object from decoration into something that holds meaning.

Aya Omrani
Sep 252 min read


The Tunisian Product Guide: What to Know Before You Buy
Tunisian products travel far; olive oil, pottery, foutas, and honey. This guide answers the ten most common questions about buying Tunisian goods safely, fairly, and directly.

Aya Omrani
Sep 192 min read


How to Buy Tunisian Goods Abroad Without Losing Their Soul
Buying Tunisian products from abroad can be simple. Here’s how to avoid middlemen, ensure traceability, and receive authentic goods directly at your door.

Aya Omrani
Sep 192 min read
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