Caring for a rug is an act of respect. Learn how to rotate, clean, and protect it so it lasts for decades, while honoring the artisan’s work.

The future of rugs isn’t synthetic fibers or fast design. It is the preservation of ancestral weaving systems that already solved durability, beauty, and identity.

Not all textiles are the same. In Tunisia, hand-loomed rugs and foutas carry memory, skill, and weight. They’re built for daily life, not for quick sale.